We are the arbiter of truth in the world of media. Our unbiased, reliable data makes the entire industry possible by creating the indispensable, data-driven foundation that allows markets to function. As the source of shared understanding, we define the playing field of opportunity. We enable companies and advertisers to grow and succeed by uncovering and communicating the truth, free from bias or fear. As the industry navigates its greatest period of upheaval since the advent of television, the business of media depends on Nielsen to determine what's commanding attention today and what will resonate tomorrow.
Nielsen invented the very concept of market share. Today, our data and insights continue to provide the essential foundation that makes markets possible in the rapidly evolving world of commerce. Modern consumers have access to more choices via more channels than ever before. Only Nielsen offers a truly complete picture of this complex and changing marketplace—an accounting that clients trust as the basis of their most important decisions. Only with Nielsen’s set of guiding truths do businesses have the tools to create new opportunities.
Every day, our people around the world come to work excited. We’re building an innovative new cloud-native platform, and we’re doing it as a team. Experience our culture and what it’s like to work in Nielsen Global Connect Technology. We hope to see you soon!
Nielsen Global Media CEO David Kenny explains why our Field Operations team is a critically important part of our media ratings, and how he's seen first-hand what a fun and exciting job it is. We're looking for passionate, persuasive people to join us.
Our annual Nielsen Global Impact Day is all about making a positive difference in communities around the world. #NGID2019 brought together nearly 24,000 Nielsen associates from 92 countries through more than 1,500 events. Who knew volunteering could be so much fun?!
Nielsen Holdings plc (NYSE: NLSN) is a global measurement and data analytics company that provides the most complete and trusted view available of consumers and markets worldwide. Nielsen is divided into two business units. Nielsen Global Media, the arbiter of truth for media markets, provides media and advertising industries with unbiased and reliable metrics that create a shared understanding of the industry required for markets to function. Nielsen Global Connect provides consumer packaged goods manufacturers and retailers with accurate, actionable information and insights and a complete picture of the complex and changing marketplace that companies need to innovate and grow.
Our approach marries proprietary Nielsen data with other data sources to help clients around the world understand what’s happening now, what’s happening next, and how to best act on this knowledge.
An S&P 500 company, Nielsen has operations in over 100 countries, covering more than 90% of the world’s population. For more information, visit www.nielsen.com. – meno