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6 annunci

Job Post Details

Marketing Specialist - job post

GEA Group
Stelle: 3.6 su 5
Colognola ai Colli, Veneto
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Dettagli offerta di lavoro

Tipo di contratto

  • Tempo pieno

Località

Colognola ai Colli, Veneto

Descrizione completa della posizione

Marketing Specialist

GEA is one of the largest suppliers for the food and beverage processing industry and a wide range of other process industries. Approximately 18,000 employees in more than 60 countries contribute significantly to GEA’s success – come and join them! We offer interesting and challenging tasks, a positive working environment in international teams and opportunities for personal development and growth in a global company.

Why join GEA

Job information

Reference Number

JR-0031531

Job function

Communication & Marketing

Position type

Full time

Site

Viale del Lavoro 50, 37030 Colognola ai Colli VR

Your responsibilities and tasks:

We are seeking a detail-oriented and analytical Marketing Specialist to join our dynamic marketing team.
The ideal candidate will be responsible for collecting and analyzing performance data across various campaigns and channels, updating key performance indicators (KPIs), and proposing actionable improvements to enhance our marketing strategies.

This is an opportunity to propose and develop a renewed approach and working method.
Additionally, this role will support the marketing team with daily activities, including content creation and event organization, providing a great chance to engage with marketing and communication activities in a holistic way.

Key Responsibilities:

  • Performance marketing & Analytics:
    • Collect and analyze performance data for online and offline marketing campaigns and events, by processing raw data from CRM, website and LinkedIn platform.
    • Utilize analytics tools to track and report on campaign effectiveness.
    • Update and maintain monthly KPI reports to assess marketing performance.
    • Propose improvements for KPI management to ensure alignment with business objectives.
  • Performance Improvement:
    • Identify low-performing activities and propose actionable improvement strategies.
  • Online Tools & Social Media Planning:
    • Execute enhancements on online marketing tools and platforms.
    • Assist in planning and optimizing social media strategies to drive engagement and conversion.

Your profile and qualifications:

  • Bachelor’s degree in Marketing, Data Analytics, Business, or a related field.
  • Professional proficiency in English (written and verbal).
  • Proven experience in marketing data analysis.
  • Proficiency in analytics tools (e.g., Google Analytics, PowerBI).
  • Skilled in CRM systems, preferably SAP.
  • Strong understanding of digital marketing channels and social media platforms.
  • Excellent problem-solving skills and attention to detail.
  • Ability to communicate complex data insights in a clear and actionable manner.

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